Roca began its activity in 1917 dedicating itself to the manufacture of cast iron radiators for domestic heating in its factory in Gavà (Barcelona). After the first cast iron radiators, it supplemented its catalog with the production of boilers and in 1929 it definitely entered the bathroom, starting the manufacture of bathtubs.

Always attentive to changes in society related to the culture of water, the main natural resource with which it works, Roca took on the challenge of producing sanitary ware in 1936 and in 1954 began to manufacture taps.

In the 1990s, the Group developed a first phase of international expansion, based mainly on the opening of commercial delegations and the signing of agreements with leading companies in their markets. In addition to Portugal and France, the commercial presence began to expand to the United Kingdom, Germany, Italy, Russia, Morocco, Argentina, Brazil and China.

The turning point in the internationalization process occurred in 1999, with the acquisition of the Swiss group Keramik Holding Laufen, the fourth largest manufacturer of sanitary ware in the world. The purchase of Laufen allowed the Group to consolidate its presence in strategic markets where it had less presence, mainly in Eastern Europe, Brazil and the United States.

In 2005 Roca announced an ambitious strategic plan focused on the bathroom space sector and achieved world leadership in the sector in 2006.

Today Roca’s commercial network spans more than 170 countries that it supplies thanks to its 85 production plants and the more than 24,000 workers it employs around the world.

At present, Roca continues to be a fully Spanish-owned company dedicated to the creation of bathroom spaces, an activity that has made it a global benchmark. Reaching this dimension is a great pride, almost as important as, for decades, being one of the best known, valued and integrated brands in the imaginary of Spanish society.

To take a further step in its alliance with society, in 2009 the Roca Barcelona Gallery was inaugurated, an emblematic building to live the brand experience, followed by those in Madrid, Lisbon, London, Shanghai and Beijing.

Spaces to interact with Roca’s water culture, its products and its values, which also host cultural activities, exhibitions, conferences and debates related to topics such as design, sustainability or architecture. Events that are in themselves a reflection of Roca’s interest in continuing to advance hand in hand with society for many more years.